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Channel: landing page optimization – Landing Page Optimization Blog
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2 Tips for Higher Conversions via the Adobe Landing Page Optimization Survey

Some recent Adobe landing page optimization research shows that marketers are catching onto this whole “optimization thing.” Many, however, have yet to grab some big opportunities. The Adobe...

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Great Landing Page Optimization Tips from the 2012 Presidential Election

Presidential campaigns are tornadoes of cash. This year’s is the biggest yet. Floods of money have poured into campaign marketing. The money supports a mountain of tactics, and this year we’re seeing a...

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Facebook Landing Page Optimization: How to use social media data for tests

Facebook wants you on its network, and it has some great bait. No, it’s not giving you free credit and beer; it’s giving out free data. Facebook Insights is a surprisingly rich analytics platform that...

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Obama beats Romney?!? (His PPC lead gen page does)

Election Day 2012 is here! Moderators have grilled the candidates on “important issues,” but they will dodge the most important topic of all: landing page optimization. We’re not afraid to ask the...

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3 Metrics for Buff Analysis of Landing Page Optimization

Data keeps your landing page optimization strong. The trouble is that some marketers are lazy with data. They get a report every month. They look at cost. They look at revenue. They throw it away and...

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How to Stop Vultures from Stealing Your Landing Pages

Copywriting and landing page optimization are an investment. You put in the effort and the time, and you get a reward. People known as “vultures” try to steal this reward by copying your landing pages...

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9 Landing Page Optimization Tactics that Take Ten Minutes or Less

You want to optimize your landing page, but you don’t have a lot of time to do it. Did you know that there are many tactics that take ten minutes or less that can increase your conversions and help...

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7 Landing Page Optimization Mistakes eCommerce Companies Make

As an eCommerce site you most likely employ many tactics to increase your traffic. With more than $3 billion spent on paid search alone, you might think that increasing traffic to your site is the...

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How To Test Different Designs For Better Ecommerce Landing Page Optimization

Picking the perfect landing can be hit and miss without a little testing and experience. Consider the bird in this photo – he certainly has looked around and tested a few spots. With full knowledge, he...

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Should You Change Your Website Popups For Holiday?

Whether you’re currently using website popups, or you’re intrigued by the idea of them, it’s worth noting that evidence does exist that shows popups increase online conversion rate optimization in...

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5 CTA Mistakes that Kill Your Lead Generation Funnels

Lead generation is your bread and butter, especially if you are a sales-driven company dependent on your qualified leads. To be a powerhouse when it comes to lead generation, you have to have a...

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7 Landing Page Musts to Increase Your Conversion Rates

Did you know that all landing pages are web pages, but not all web pages are landing pages? If you answered, “Wow, I didn’t know that,” let’s first define a landing page. It will help you as we...

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Where To Find Stock Images To Optimize Landing Page Conversion

Wondering why we used a photo of duck feet? Hopefully it generated some type of curiosity, and made you want to read more. If so, we picked a good stock image. If not, well, let’s talk about how stock...

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4 Ways To Squeeze More Profit Out Of Your Website

What is the goal of your website? If you are an e-commerce retailer, you want your website to generate business and increase revenue. You want repeat customers and customers who spread news of your...

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7 Ways You Can Build An Irresistible CTA On Your Landing Page

You’ve heard the saying, “You’ve got to leap before you fly.” This is certainly true when it comes to crafting a call to action (CTA) on your landing page. Consider the analogy. The “leap” is the call...

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6 Ways To Optimize Your Leads And Drive Your Business Online

Is it time to light a fire on your website? Are you looking to increase your online business and lead generation? In this article, we’re going to take a look at some advanced tips for lead conversion....

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